The sales force is a company’s main engine for driving revenue, one that often requires change to stay competitive and achieve desired results.

Attaining a real transformation is a rigorous, ongoing process. There is no one-off solution to the hard work of making a sustainable change.

7 Steps to Sales Force Transformation will help you determine if your sales organizations needs a transformation and if so, how to assess your sales organization’s readiness. The authors guide you through a series of tasks, analyses, and decisions that will lead to a successful transformation.

Learn our methodology and develop a practical approach to affect significant, measurable transformation in your sales organization.